From 0 to 1, how did Nike create the legend of the sports empire? (Part 6)

2025-03-29

Technological innovation: breakthrough and leadership (continued)


In the 21st century, with the rapid development of science and technology, Nike's pace of technological innovation has also been accelerating. In 2012, Nike launched Flyknit technology, which integrated the upper through knitting technology, reducing material waste while providing better fit and support. This upper is like a pair of tailor-made socks, which can fit the foot perfectly and provide athletes with a more comfortable wearing experience. The application of Flyknit technology not only improves the performance of the product, but also reflects Nike's attention to environmental protection and leads the new trend of sports shoe design.                   https://mulebuy.news/hot
In 2016, Nike launched React technology, which is also an important achievement of its technological innovation. This is a new type of cushioning material, upgraded based on Lunarlon technology, designed to solve the durability problems of traditional air cushion technology. React technology has the characteristics of strong durability, high safety factor, light weight, good resilience, etc., which can provide athletes with better support and energy feedback during exercise. Nike has applied React technology to many sports shoes, such as React Infinity Run, React Presto, etc. These shoes have gained a good reputation in the market.                      https://mulebuy.news/hot

In addition to technological innovation in the field of sports shoes, Nike has also continuously introduced new products in sportswear and equipment. For example, the Dri-Fit technology developed by Nike can quickly absorb moisture and perspiration, keep the body dry and comfortable, and is widely used in sportswear; in terms of sports equipment, Nike's products also focus on ergonomic design to provide better protection and support for athletes. In addition, Nike is also actively exploring the application of digital and intelligent technologies in the field of sports, launching sports tracking applications such as Nike+ and Run Club, as well as the Nike Adapt series of sports shoes equipped with an adaptive lacing system, which can be controlled by smartphone applications to provide athletes with a personalized wearing experience, making sports more intelligent and convenient.                   https://mulebuy.news/hot

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